Rajkumar Sahu

Digital Marketing Consultant in India – Rajkumar Sahu

Digital Marketing Consultant in India - Rajkumar Sahu

LinkedIn Ads Consultation

Generate High-Quality B2B Leads with Precision-Targeted LinkedIn Advertising

Are you looking to reach decision-makers, professionals, or industry-specific audiences using LinkedIn Ads? Struggling to get leads or returns on your B2B campaigns?

Welcome to my LinkedIn Ads Consultation Service — a personalized, performance-focused approach to building, optimizing, and scaling your ad campaigns on the world’s #1 professional platform.

With 6+ years of experience in digital marketing and hands-on campaign management across industries, I help startups, service-based businesses, consultants, and B2B brands turn LinkedIn Ads into a predictable lead-generation machine.

About Me — RajKumar Sahu

I’m RajKumar Sahu, a seasoned Digital Marketing Specialist with 6+ years of experience in Performance Marketing, SEO, SEM, WordPress & Shopify websites, and paid media across Google, Meta, and LinkedIn.

I’ve worked with 100+ clients and trained over 3000+ students in the art of result-driven digital marketing. LinkedIn Ads is one of the most underutilized yet powerful platforms for B2B and high-ticket lead generation — and I’m here to help you make the most of it.

LinkedIn Profile: www.linkedin.com/in/digitalrajkumarsahu

Why LinkedIn Ads?

With over 1 billion professionals, including CEOs, managers, and decision-makers, LinkedIn is the most effective advertising platform for targeting B2B audiences.

Whether you’re a SaaS startup, business consultant, online coach, HR agency, or service provider — LinkedIn Ads allow you to:

  • Run ads based on job title, company size, industry, seniority & more

  • Generate high-quality leads from a niche B2B audience

  • Promote webinars, whitepapers, and offers to engaged professionals

  • Build brand authority in a professional context

But here’s the challenge — LinkedIn Ads can be expensive if not done right. That’s where expert guidance comes in.

What Is Included in My LinkedIn Ads Consultation?

This service is a 1-on-1 strategic session (via Zoom or Google Meet), designed to audit, guide, and optimize your LinkedIn advertising campaigns for higher ROI and lower cost per lead (CPL).

Here’s what you’ll get:

1. In-Depth Business & Audience Understanding

Before we run any ads, I get to know your business, product/service, offer, and most importantly — your target audience. We map out your customer journey and identify the ideal funnel structure for your goals.

2. Campaign Audit (If Already Running Ads

If you’re already running LinkedIn Ads, I’ll perform a comprehensive audit to identify:

  • Irrelevant audience targeting

  • Low-performing creatives or messaging

  • Unoptimized bidding and budgeting

  • Tracking and attribution issues

  • Missed retargeting opportunities

You’ll receive a detailed feedback report with clear action steps.

3. Campaign Strategy & Funnel Mapping

Every successful LinkedIn campaign begins with a strategy. I’ll help you build a funnel that matches your objective — whether it’s lead generation, event signups, or content downloads. Strategies include:

  • Lead Magnet Funnels (eBooks, Whitepapers, Free Tools)

  • Webinar Promotion Campaigns

  • Demo & Consultation Booking Ads

  • High-Ticket Sales Funnels

  • ABM (Account-Based Marketing) Approaches

4. Audience Targeting Mastery

LinkedIn offers advanced B2B targeting options. I’ll guide you on how to build custom audiences based on:

  • Job titles, functions, and seniority

  • Industry and company size

  • Company names (ABM)

  • Education and skills

  • Remarketing lists (based on website visits or video views)

5. Ad Copywriting & Creative Direction

LinkedIn is a professional platform — your messaging must be compelling and relevant. I’ll help you craft:

  • Scroll-stopping headlines

  • Clear, benefit-driven descriptions

  • Strong call-to-actions (CTAs)

  • Visual creatives for Sponsored Content & Message Ads

6. Campaign Types & Formats Guidance

You’ll learn when and how to use the different ad formats:

  • Sponsored Content (Image, Carousel, Video Ads)

  • Lead Gen Forms

  • Message Ads (InMail)

  • Text Ads & Spotlight Ads

  • Conversation Ads (interactive messaging)

I’ll guide you on which format is best suited for your business goals and budget.

7. Budgeting & Bidding Strategy

LinkedIn Ads are costlier than Facebook or Google, so strategic budget management is essential. I’ll help you:

  • Set realistic budgets

  • Choose between CPC vs. CPM vs. CPL models

  • Optimize bidding to reduce CPL

  • Allocate budget across TOFU, MOFU, and BOFU campaigns

8. Lead Generation Form Optimization

If you’re using LinkedIn Lead Gen Forms, I’ll help you:

  • Create high-converting forms

  • Ask the right questions without overwhelming users

  • Integrate lead delivery to your email, CRM, or Google Sheets

9. Performance Tracking & Reporting

We’ll ensure your campaigns are measurable and performance-ready. This includes:

  • LinkedIn Insight Tag setup

  • Conversion tracking for key events (leads, signups)

  • UTM tagging for traffic sources

  • Monthly/weekly reporting structure

10. Optimization & Scaling Plan

Lastly, I’ll provide a roadmap for ongoing improvement:

  • What metrics to track (CTR, CPL, Lead Quality)

  • A/B testing of creatives and audiences

  • Scaling winning campaigns

  • Retargeting strategy for warm leads

Who Should Book This Consultation?

Why Choose Me as Your LinkedIn Ads Consultant?

Tools I Work With

  • LinkedIn Campaign Manager

  • LinkedIn Insight Tag

  • Google Tag Manager

  • Zapier & Webhooks

  • HubSpot, Zoho, and CRM Integrations

  • Canva, Adobe Express, Figma (for ad creatives)

Testimonials

FAQs – LinkedIn Ads Consultation Service

Is this only for B2B businesses?

While LinkedIn works best for B2B, it can also be used for high-ticket B2C services like education, consulting, and events.

Yes, I also offer complete LinkedIn campaign setup and management. Consultation is ideal if you want guidance or want to run ads yourself.

Absolutely! You’ll receive a PDF strategy document with all recommendations and action steps.

Not necessarily. I’ll help you plan based on your current stage and optimize for the best ROI.

Great! I can work alongside your team/agency and provide expert insights and strategies to improve performance.

Let’s Scale Your B2B Marketing with Smart LinkedIn Ads

LinkedIn is not just a job-seeking platform — it’s a powerful engine for business growth. If you’re serious about generating quality leads from professionals, now is the time to invest in expert guidance.

Book your LinkedIn Ads Consultation today and turn your marketing budget into measurable growth.

LinkedIn Ads Consultation
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